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Privacy policy

Privacy Policy

Last Updated: 4th June 2026

Version: 1.1

1. Introduction

Welcome to Valley Origin.

Valley Origin is a brand operated by Prime Valley Enterprises. We are committed to protecting your privacy and handling your personal information with transparency, responsibility, and care.

This Privacy Policy explains how we collect, use, store, process, disclose, and protect your personal information when you access our website, place an order, create an account, communicate with us, or otherwise interact with our products and services.

By accessing or using our website and services, you acknowledge that you have read and understood this Privacy Policy.


2. Who We Are

Business Name: Prime Valley Enterprises

Brand Name: Valley Origin

Registered Address:

2/246, Batwara
Srinagar, Jammu & Kashmir – 190004
India

Email: hello@valleyorigin.in

Phone: +91 95412 92447

For the purposes of applicable data protection laws, Prime Valley Enterprises acts as the controller of your personal information.


3. Information We Collect

Depending on your interaction with Valley Origin, we may collect the following information:

Personal Identification Information

  • Full name

  • Billing address

  • Shipping address

  • Email address

  • Phone number

Account Information

  • Account credentials

  • Login details

  • Preferences and settings

  • Wishlist and saved products

Order and Transaction Information

  • Products purchased

  • Order history

  • Payment status

  • Shipping information

  • Returns, refunds, and replacement requests

Device and Technical Information

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Website usage data

  • Cookies and similar technologies

Customer Communications

  • Customer service inquiries

  • Product reviews

  • Feedback

  • Survey responses

  • Communications via email, phone, SMS, WhatsApp, or other channels


4. How We Collect Information

We may collect information:

Directly From You

When you:

  • Place an order

  • Create an account

  • Subscribe to newsletters

  • Contact customer support

  • Participate in promotions

  • Submit reviews or feedback

Automatically

Through:

  • Cookies

  • Analytics tools

  • Website performance tools

  • Device identifiers

  • Server logs

From Third Parties

Including:

  • Shopify

  • Payment processors

  • Shipping partners

  • Marketing platforms

  • Analytics providers

  • Fraud prevention providers


5. How We Use Your Information

We may use personal information for the following purposes:

Order Fulfillment

  • Processing orders

  • Verifying payments

  • Managing shipments

  • Providing customer support

  • Processing refunds, replacements, and credits

Account Management

  • Creating and maintaining customer accounts

  • Managing preferences

  • Securing accounts

Service Improvement

  • Improving website functionality

  • Enhancing customer experience

  • Developing products and services

Communications

  • Order confirmations

  • Shipping updates

  • Customer service communications

  • Product-related notifications

  • Important operational updates

Marketing

Where permitted by applicable law, we may send:

  • Promotional emails

  • Product announcements

  • Special offers

  • Marketing communications

You may unsubscribe from marketing communications at any time.

Security and Fraud Prevention

We may use information to:

  • Detect fraud

  • Prevent unauthorized transactions

  • Investigate chargebacks

  • Monitor policy abuse

  • Protect customers and business operations

Legal Compliance

To comply with:

  • Applicable laws

  • Government requests

  • Court orders

  • Regulatory obligations


6. WhatsApp, SMS and Telephone Communications

By providing your contact information, you consent to receiving:

  • Order confirmations

  • Shipping notifications

  • Delivery updates

  • Customer service communications

  • Operational notifications

through phone calls, SMS, WhatsApp, email, or similar communication channels.

Marketing communications will be provided only where permitted by applicable law and subject to your communication preferences.


7. Reviews, Testimonials and User Content

If you voluntarily submit reviews, testimonials, comments, photographs, videos, feedback, or other content relating to Valley Origin products or services, you grant Valley Origin a non-exclusive, worldwide, royalty-free right to use, reproduce, display, publish, and distribute such content for business, marketing, promotional, customer service, and educational purposes.

You represent that you have the necessary rights to provide such content.


8. Cookies and Tracking Technologies

Valley Origin and its service providers may use:

  • Cookies

  • Pixels

  • Tags

  • Analytics technologies

  • Similar tracking tools

to:

  • Operate the website

  • Improve website performance

  • Analyze visitor behavior

  • Remember preferences

  • Measure advertising effectiveness

You may manage cookie preferences through your browser settings, although disabling certain cookies may affect website functionality.


9. Shopify and Third-Party Services

Our online store is powered by Shopify.

When you interact with our website, certain information may be processed by Shopify and other third-party service providers that assist us with:

  • Website hosting

  • Payment processing

  • Order management

  • Shipping and fulfillment

  • Marketing

  • Analytics

  • Security and fraud prevention

These providers may process information in accordance with their own privacy policies and applicable laws.


10. Disclosure of Information

We may disclose personal information:

To Service Providers

Including:

  • Shopify

  • Payment processors

  • Logistics providers

  • Shipping carriers

  • Cloud hosting providers

  • Analytics services

  • Marketing service providers

For Legal Reasons

When required to:

  • Comply with legal obligations

  • Respond to lawful requests

  • Protect our rights

  • Protect customer safety

  • Prevent fraud

Business Transactions

In connection with:

  • Business restructuring

  • Mergers

  • Acquisitions

  • Asset transfers

  • Similar transactions


11. Data Retention

We retain personal information only for as long as reasonably necessary to:

  • Provide services

  • Fulfill orders

  • Maintain records

  • Resolve disputes

  • Enforce agreements

  • Comply with legal obligations

Retention periods may vary depending on the nature of the information and applicable legal requirements.


12. Data Security

Valley Origin implements commercially reasonable administrative, technical, and organizational safeguards to protect personal information.

However, no internet transmission or storage system can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security of information transmitted or stored electronically.


13. Children's Privacy

Our products and services are not directed toward children.

We do not knowingly collect personal information from individuals below the age of majority in their jurisdiction.

If we become aware that such information has been collected, we may take reasonable steps to delete it.


14. International Data Transfers

Your information may be processed, stored, or transferred to jurisdictions outside your country of residence, including by service providers that support our operations.

Where required by applicable law, appropriate safeguards will be implemented for such transfers.


15. Your Rights

Depending on your location and applicable law, you may have rights regarding your personal information, including:

  • Access to your information

  • Correction of inaccurate information

  • Deletion of information

  • Restriction of processing

  • Data portability

  • Withdrawal of consent

  • Objection to certain processing activities

Requests may be submitted using the contact information provided below.

We may verify your identity before responding to requests.


16. Product Safety and Recall Communications

In rare circumstances involving:

  • Product recalls

  • Product safety concerns

  • Regulatory requirements

  • Quality-related notices

Valley Origin may use customer contact information to communicate important information relating to purchased products.


17. Third-Party Websites

Our website may contain links to third-party websites or services.

Valley Origin does not control and is not responsible for the privacy practices, security measures, or content of third-party websites.

Users are encouraged to review the privacy policies of such websites independently.


18. Changes to This Privacy Policy

Valley Origin reserves the right to update, modify, or replace this Privacy Policy at any time.

Changes become effective upon publication on the website unless otherwise required by applicable law.

Continued use of the website after such changes constitutes acceptance of the revised Privacy Policy.


19. Governing Law and Jurisdiction

This Privacy Policy shall be governed by and construed in accordance with the laws of India.

Any dispute arising from or relating to this Privacy Policy shall be subject to the exclusive jurisdiction of the courts located in Srinagar, Jammu & Kashmir, India.


20. Contact Information

Prime Valley Enterprises
2/246, Batwara
Srinagar, Jammu & Kashmir – 190004
India

Email: hello@valleyorigin.in

Phone: +91 95412 92447